- Videos
How Hearst is using the Permutive Audience Activation Platform to power a data-driven revolution in targeting
Description
In this exclusive video, Mike Nuzzo, Head of Data at Hearst, unveils how Aura leverages Permutive’s Audience Activation Platform to unlock billions of monthly data points from Hearst’s 25 premium brands. The Permutive Audience Activation Platform enables Hearst to deliver powerful, privacy-first advertising solutions that reach audiences in truly meaningful ways.
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