Posts by The Permutive Team
Solving the advertising reach crisis
Programmatic advertising’s reliance on third-party cookies and the open marketplace is collapsing, and the path forward lies in privacy-safe, first-party data collaboration through direct advertiser–publisher partnerships, writes Permutive Senior Customer Success Manager George Alderson.
Read MorePermutive named a finalist in the Digiday Awards Europe alongside Les Echos-Le Parisien for best adtech platform and best first-party data strategy
This year’s Digiday Awards Europe finalists centered on tech innovations, collaborations, and compelling narratives.
Read MoreShifting tides to direct-sold: The next evolution of Permutive
Highlights and insights from our premiere of the next evolution of Permutive.
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