- Press
- Advertisers
Four media companies on tackling signal loss with data collaboration
The Arena Group, Hearst, TelevisaUnivision, and The Washington Post share strategic insights on identity, clean rooms, and exceeding ad industry expectations.
Written by
The Permutive Team
To gain insights into how publishers are strategically addressing the issue of signal loss, Permutive gathered four customers and publishing leaders who are reimagining data collaboration. We asked them where they see opportunities and how they are solving the challenges that arise.
Our panel included Stephanie Mazzamaro, VP, Addressability & Premium Programmatic at The Arena Group, Michael Nuzzo, SVP Data Solutions at Hearst Magazines, Josh Peters, Global Head of Commercial Data Strategy and Programmatic Operations at The Washington Post, and Bethany Hillman, Vice President, Data and Advertising Operations at TelevisaUnivision.
Read the article on Digital Content Next for the four key insights from that discussion.
You may be interested in
Permutive Appoints Agency Chief Eileen Kiernan to Board of Directors
Learn MorePermutive earns top G2 rankings in Spring 2026 Report, including DMP Leader
Learn MoreKeep going, there's more to uncover.
Permutive Appoints Agency Chief Eileen Kiernan to Board of Directors
Experienced media leader will work with executive team to further disrupt how advertisers experience the open internet through high fidelity publisher audience
Permutive earns top G2 rankings in Spring 2026 Report, including DMP Leader
Permutive has earned five badges and twelve #1 rankings in the G2 Spring 2026 Report, including DMP Leader and Momentum Leader. Here's what our users said.
From scale to accountability: The new agency value equation
Discover how leading agencies are rebuilding efficiency and accountability in programmatic media. Learn the 3-step blueprint to reclaim ROI, reduce waste, and deliver verifiable performance through data-enriched PMPs.
The curation revolution: Rebuilding trust and transparency in programmatic
Discover how leading agencies are rebuilding efficiency and accountability in programmatic media. Learn the 3-step blueprint to reclaim ROI, reduce waste, and deliver verifiable performance through data-enriched PMPs.
The performance paradox: Why programmatic efficiency is broken
Discover how leading agencies are rebuilding efficiency and accountability in programmatic media. Learn the 3-step blueprint to reclaim ROI, reduce waste, and deliver verifiable performance through data-enriched PMPs.
The new agency value equation: Reclaiming client ROI from programmatic waste
Discover how leading agencies are rebuilding efficiency and accountability in programmatic media. Learn the 3-step blueprint to reclaim ROI, reduce waste, and deliver verifiable performance through data-enriched PMPs.