Turn insights into outcomes
Permutive’s Programmatic Summit: Opening introduction by CEO & Co-founder Joe Root
Explore Permutive’s vision for the future of programmatic advertising, led by the power of curated publisher signals. Discover how this transformative approach is setting the stage for a new era of growth and innovation in programmatic. Enjoying this content? Stay ahead with our newsletter which is full of curated insights and expert takes, all delivered…
Curation Reimagined: The new revenue channel, powered by Publisher Signals
In this session, Chloe Grutchfield, VP of Product at Permutive, reveals how publisher signals transform the programmatic landscape, offering unprecedented opportunities for maximising yield. Attendees will discover how these powerful signals outperform legacy solutions by providing superior scalability, performance, and ease of integration across platforms. Enjoying this content? Stay ahead with our newsletter which is…
Maximising yield with publisher signals: Interview with the New York Post
In this insightful session, Chao Liao, Commercial Strategy & Revenue Operations Lead at Permutive, and Amanda Gomez, SVP of Revenue Operations at the New York Post, share actionable strategies for leveraging publisher signals to unlock greater value in premium programmatic advertising. Enjoying this content? Stay ahead with our newsletter which is full of curated insights…
The power of publisher signals: The buy-side perspective
As third-party signal loss and privacy regulations reshaped the advertising landscape, advertisers faced increasing challenges in maintaining measurable campaign results. This panel explores how publisher signals and curated audiences emerged as the new currency within the advertising ecosystem, offering a powerful solution to fill the data gap left by diminishing third-party sources. Industry leaders discuss…
How The Arena Group tackles programmatic challenges with Permutive
In this interview, Brendan Cleary, Head of Programmatic Sales at The Arena Group, shares how his team navigated key challenges in the programmatic PMP space throughout the year.
Driving non-endemic revenue: 10 minutes with Chegg, Inc.
In this 10-minute Q&A session, we speak to Linda Chen, Director of Ad Strategy & Ops, Chegg, Inc., about how the publisher has approached growing non-endemic revenue.
Sky’s cookieless revolution: Redefining media buying in partnership with Permutive
Read the award-winning campaign in which Sky transformed its advertising approach by leveraging the cutting-edge capabilities of Permutive’s patented technology.
Permutive and Index Exchange expand partnership to unlock premium publisher audiences through first-party data curation
Permutive has partnered with Index Exchange to maximize opportunities for advertisers to buy premium publisher inventory at scale.
How Snowflake and Permutive are simplifying data collaboration for revenue growth
Listen to experts from Snowflake, Permutive and IAB Europe, as they break down how groundbreaking data collaboration solutions are transforming the advertising ecosystem in a privacy-first world.
WINR and Permutive partner to tackle signal loss with the power of publisher first-party data
As privacy-first standards and signal loss continue to reshape digital advertising, WINR and Permutive have forged a transformative partnership that leverages compliant, first-party data at scale to empower advertisers and publishers. Permutive’s privacy-focused Audience Activation Platform, combined with WINR’s robust data solutions, offers a seamless and simplified approach to reimagining audience targeting in a cookieless…
How Hearst is using the Permutive Audience Activation Platform to power a data-driven revolution in targeting
In this exclusive video, Mike Nuzzo, Head of Data at Hearst, unveils how Aura leverages Permutive’s Audience Activation Platform to unlock billions of monthly data points from Hearst’s 25 premium brands.
Permutive named as a partner in Google’s curation offering
Permutive was named a partner in Google’s new curation capabilities across Google Ad Manager inventory, which helps agencies identify and purchase the best publisher inventory and audiences.
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