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Launch Event: Meet Permutive’s Halo agents – infinitely scale direct buying
Join Permutive’s CEO, Joe Root, and VP Product, Chloe Grutchfield, as they unveil Permutive’s Halo, the agentic suite that automates, predicts, and scales outcomes across publisher and advertiser data collaboration.
Written by
The Permutive Team
Date: November 12
Time: 10:00 EST | 15:00 GMT | 16:00 CET
Location: Virtual
The industry is at a crossroads. Traffic volume is no longer enough; success hinges on monetizing genuine audience engagement and driving provable ROI. The current ecosystem is too manual and too inefficient to deliver.
Enter Halo: Permutive’s new agentic suite, transforms data collaboration into a living, learning system. Built on our secure infrastructure, Halo is a suite of agents that continuously inform audience strategy and execute optimizations in real-time, all while keeping your first-party data safe.
What we’ll cover:
- The strategic need for agentic solutions and why AI that acts is the next imperative.
- How Halo automates audience discovery and activation for higher CPMs and fill rates.
- How to leverage predictive intelligence to optimize outcomes before campaigns launch.
- The roadmap for seamless adoption with your existing Permutive setup.
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