Press
How the FT prepared for a world without third-party cookies
The Drum – Permutive won the ‘Best Sell Side Innovation’ category at The Drum Digital Advertising Awards 2020 for its collaboration with The Financial Times. Here, the team behind the entry reveal the challenges faced and strategies used to deliver this successful project.
Read MoreHow first-party data tech companies will save advertising
New Digital Age – Privacy-first data companies have been the financial success story of the summer. From the growth in LiveRamp to the financial sector darlings of InfoSum, Permutive and Mediarithmics to the already hot CDP space. It is these companies and more that are attracting the investors, talent and clients over the summer. Yet…
Read More‘A significant uptick in deal flow’: Why Europe is becoming a hotbed of ad tech innovation
Digiday – The European ad tech sector has often been perceived as being in the shadow of its U.S. counterpart. The addressable consumer market is smaller and there has been less supply of venture funding for European startups. But against a backdrop of EU data regulation and wider moves from browsers and tech platforms to…
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