The Publisher’s Strategic Advantage (1/3)

Feature image The Publisher Strategic Advantage part 1 by Aline Zenses

Learn from Aline Zenses, Permutive’s MD of DACH, on how new technology is leveling the playing field, making 100% of your audience addressable by unifying identity, contextual, and predictive cohort signals, empowering publishers to shift from a volume-based to a sustainable, value-based sales proposition.

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