Posts by Robbert Van Der Pluijm
Three steps to becoming a modern media company
The CTV ad ecosystem is ripe for innovation regarding audiences and targeting; here are three considerations for becoming a modern media company.
Read MoreHow PMC drives value for advertisers with first-party data
Past events & webinars How PMC drives value for advertisers with first-party data Watch AdMonsters in conversation with PMC and Permutive on why campaigns using first-party data perform better.
Read MoreHow brands are tackling decreasing consumer trust in advertising
Guides & whitepapersAdvertisersData ethics How brands are tackling decreasing consumer trust in advertising This study conducted by Permutive and AdExchanger analyzes how top brands and advertisers are navigating a digital advertising industry that is being turned on its head by both platform-level changes and regulations that seek to protect consumers’ data and their privacy online.…
Read More