Posts by Robbert Van Der Pluijm
Publishers strike back: Meta axes news sharing in Canada after controversial legislation passes senate floor
Meta’s failure to realise the power of news and premium publishers in an era of fake news and brand safety will see more budgets spent directly with publishers.
Read MorePermutive and Penske Media – Highly Commended at the Campaign Tech Awards
Permutive has been ‘highly commended’ alongside Penske Media for ‘Best Use of Data’ in the Campaign Tech Awards.
Read MoreWhy publishers see success in direct-sold programmatic
Advertising Week – When consumers “reject all” cookies, programmatic advertising no longer works, so advertisers must consider alternative strategies today.
Read More