Robbert Van Der Pluijm, Author at Permutive

Three ways publishers can grow ad revenue in 2024

Tools and tactics that publishers can incorporate into their arsenal to drive success in 2024.

By Robbert Van Der Pluijm | November 28, 2023

The Spanish digital advertising marketplace has significantly increased levels of quality and flexibility in its client offering.

Case Study: How French publisher Les Echos-Le Parisien Médias pivoted away from third-party cookies and raised the average ad campaign budget by 57%.