Posts by Permutive
Permutive Raises $18.5 Million as the Search for a Cookie Alternative Continues
AdWeek – Permutive, a publisher-focused data management platform (DMP), has raised $18.5 million in Series B funding. The cash injection comes as the digital advertising industry faces increased regulations and the depletion of third-party cookies.
Read MorePermutive raises $18.5M to help publishers target ads in new privacy landscape
Tech Crunch – Permutive is announcing that it has raised $18.5 million in Series B funding, as the London-based startup works to help online publishers make money in a changing privacy landscape.
Read MoreQ&A: Permutive, using first-party data to boost publisher revenues
“Privacy must be at the core of every company’s operations – and this new prioritization requires a reset from the way businesses have previously operated.” WNIP caught up with Aly Nurmohamed, General Manager at Permutive to find out how they’re helping publishers capitalize on the pivot to privacy.
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