‘Diversity’ isn’t just one conversation: it’s billions
Introducing the Permutive and DICE ‘Make Possible’ podcast for Women’s History Month Different women have different histories. That’s why — for our only activity during Women History Month — the DICE community has partnered with Permutive to shine an intersectional light on the experiences of all women, and the fact no two journeys to equality…
Read MoreAccessing and Activating First-Party Data: Overheard at the Digiday + Permutive Lunch & Learn
By 2022 the third-party cookie will disappear. As brands search for ways to continue targeting consumers on the open web, with relevant and personalized content, many are turning to first-party data. Publishers are in a unique position — one where they can be fairly paid for the value they bring to the advertising ecosystem. That…
Read MoreFind out how much of your data-driven ad revenue is at risk
Soon third-party cookies will no longer be available for audience targeting. Without that data, publishers’ audiences won’t hold the same value in the Open Marketplace (OMP) and it means 95% of the web will become anonymous to advertisers. To help publishers see how much of their data-driven ad revenue is at risk, we’ve created an…
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