Permutive earns five G2 badges in the Summer 2026 Report, including DMP Leader and High Performer in Enterprise and Mid-Market

At Permutive, we’re on a mission to help publishers and advertisers unlock the full value of their audience data in a privacy-first world, without sacrificing outcomes. By connecting brands and agencies to the premium open web through high-fidelity publisher audience signals, we’re removing the toll booths between audience, content and message, ultimately redefining what’s possible for advertisers on the open internet.

We’re proud that the majority of enterprise publishers trust us to fuel their transformation. And we’re even prouder when customer feedback directly reflects the impact we’re making.

That’s why we’re excited to share that Permutive has earned five badges in the G2 Summer 2026 Report, based entirely on verified customer feedback on G2, the world’s largest and most trusted software review website.

Here’s what we achieved:

Leader (DMP): Recognized as a Grid® Leader in the Data Management Platform category for another consecutive season, based on high user satisfaction scores and strong market presence. This badge reflects our continued position as one of the most trusted solutions in the DMP space.

Momentum Leader (DMP): This top-tier badge recognizes strong and consistent growth in customer satisfaction, placing Permutive in the top 25% of all DMP products for momentum. It reflects the compounding trust we’re building with our customers quarter after quarter—and the fact that our momentum isn’t slowing down.

High Performer, Enterprise: Acknowledged once again for exceptional customer satisfaction among enterprise organizations, reflecting the high performance our largest customers continue to experience across scalability, data integration and reporting.

High Performer, Mid-Market: Our platform’s power and flexibility continue to resonate with mid-market teams, earning high satisfaction ratings that speak to the breadth of organizations we serve.

What our users said

This recognition is only possible thanks to the customers who take the time to share their honest experiences. The Summer 2026 report included new verified reviews. These are a few of our favorites:

“It’s the most attractive Data Management Platform (DMP) in the market for me because of its offering. They are continuously developing useful and relevant features while listening to customer and market feedback,” – Head of Data at a German publisher

“I like the ease of use of Permutive; the UX is clean, making it easy to navigate and train someone on. The wide variety of features is brilliant and allows for full management of the digital audience lifecycle.” – Data & Audience Insight Manager at a UK publisher

These reviews follow a consistent pattern we see from our users: powerful features delivered through an intuitive interface, backed by a team that genuinely listens.

Why this matters

G2 rankings are determined entirely by verified customer reviews; there’s no pay-to-play, no analyst scoring. Every badge is earned through the real-world experiences of the people using our platform.

For companies evaluating DMP solutions, that independence matters. It means when you see Permutive named as a Leader and Momentum Leader, you’re hearing from practitioners who’ve actually put our platform to work, with excellent outcomes.

We’re grateful to everyone who took the time to share their feedback. Your voice shapes what we build next.

Want to learn more about how Permutive can help your team drive advertiser outcomes? Get in touch to see what’s possible.