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Press

Advertisers, publishers, and consumers have a role to play in data ethics

By Robbert Van Der Pluijm | January 3, 2022

AW360 – There’s still a long way to go before the advertising ecosystem takes data ethics and privacy seriously.

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Cookie-free world? Build a first-party data strategy

By Robbert Van Der Pluijm | December 6, 2021

Quirks – As we move closer to a new cookie-free world, advertisers must consider building first-party data strategies.

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How brands can take control in the age of the data reset

By Robbert Van Der Pluijm | November 30, 2021

The Drum – In this fireside chat with The Drum, Permutive’s head of advertising strategy, Elizabeth Brennan, explains why privacy is disrupting digital advertising and how to overcome data challenges.

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