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Press

Permutive Appoints Mark Pearlstein as Chief Revenue Officer to Manage Global Revenue

By Robbert Van Der Pluijm | January 26, 2022

ExchangeWire – Pearlstein joins Permutive’s North American team with a global remit to grow and scale the direct connection between publishers and advertisers as the era of third-party data comes to an end.

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Publishers prove the value of their first-party data to US agency leaders

By Robbert Van Der Pluijm | January 11, 2022

New Digital Age – First-party data has been hailed by many as the answer to the industry’s issues around identity and privacy so we asked some publishers to prove it.

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The future of the internet is about more than third-party cookies

By Robbert Van Der Pluijm | January 4, 2022

WARC – The internet is changing – as the next era of the internet arrives, it shouldn’t carry the problems of the past forward with it.

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