Press
‘Reject all cookies’: new Google button makes privacy easier after €150m fine
PMW – Google creating a ‘Reject All’ cookie option signals a move towards consent that will have huge ramifications – the ad tech industry must adapt now.
Read MoreWill you trade data with me?
New Digital Age – As an industry, we are so busy fretting over user identifiers that we forget to pause and appreciate the changes and opportunities through the eyes of the consumer. So how do we simplify the value exchange for consumers and empower them to make informed choices about their personal data?
Read MoreClean Rooms 101 with Joe Root
IAB UK – WTF is a clean room, how do they work, where does the data come from, and what are they good for? In this IAB UK podcast, Permutive’s CEO Joe Root reveals all.
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