Posts by Robbert Van Der Pluijm
Navigating the future of data: Strategies for publishers and advertisers in a cookie-free world
Past events & webinars Navigating the future of data: Strategies for publishers and advertisers in a cookie-free world Watch this webinar on-demand to join Elizabeth Brennan, GM Advertising at Permutive, as she hosts highlights from a dynamic panel discussion at the recent Permutive Programmatic Summit, with experts from OMD, Carat, PubMatic, and Index Exchange. Explore…
Read MoreIntroducing Permutive Optimization: Transforming campaign performance through AI-powered insights
We’re excited to announce the launch of Permutive Optimization, a groundbreaking solution designed to revolutionize how publishers optimize their campaign performance through intelligent audience targeting. The challenge: Fragmented data and time-consuming analysis Publishers face significant challenges in managing and optimizing digital advertising campaigns. The sales and delivery processes often involve multiple teams working across different…
Read MoreDriving non-endemic revenue: 10 minutes with Apartment Therapy Media
In this 10-minute Q&A session, Jeff Olson, SVP of Revenue Operations at Apartment Therapy Media, shares how the publisher has strategically grown its non-endemic revenue.
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