Are Big Tech’s privacy updates sending the Open Marketplace into freefall?
Publishers and advertisers can no longer rely on IDs to reach audiences and measure performance.
Read MorePermutive successfully completes the SOC 2 and SOC 3 audits
We’re thrilled to share that we have successfully completed the SOC 2 and SOC 3 audits. Permutive has always been a pioneer of privacy-forward advertising, and this achievement solidifies our commitment to meeting the highest security standards. But what do these reports mean for us and our customers? In this blog post, we’ll explain what…
Read MoreOpen marketplace vs direct advertiser-publisher buying
As the open marketplace collapses marketers should consider alternative ways to reach audiences at scale.
Read More