Maximising RFP win rate: Mastering audience planning with Permutive & Mail Metro Media

Past events & webinars Maximising RFP win rate: Mastering audience planning with Permutive & Mail Metro Media It is paramount to swiftly and precisely respond to advertiser demands. With Audience Planning, publishers can streamline their workflow, freeing valuable time to focus on cultivating high-value partnerships and delivering bespoke solutions. Led by Permutive’s experts in product…

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How publishers leverage first-party data to drive direct advertising sales and improve campaign performance

Past events & webinars How publishers leverage first-party data to drive direct advertising sales and improve campaign performance Meet the hosts Chloe Grutchfield GM, Publishers, Permutive Kate Barry Chief Revenue Officer, Mumsnet Victoria Trevillion Head of AdTech, Gumtree Gumtree and Mumsnet discuss solving for declining addressability and users opting out to drive revenue and performance.…

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