Posts by Robbert Van Der Pluijm
Reimagining programmatic: Driving open marketplace yield with publisher-driven curation
Past events & webinars Reimagining programmatic: Driving open marketplace yield with publisher-driven curation As signal deprecation drives down eCPMs and limits advertisers’ reach, publishers, advertisers, and agencies are urgently seeking new methods to sustain and enhance programmatic yield. This webinar delves into how curation is transforming digital advertising, enabling publishers to boost inventory value by…
Read MoreCollaboration Reimagined: The future of data connectivity with Permutive
Past events & webinars Collaboration Reimagined: The future of data connectivity with Permutive Join Chloe Grutchfield, VP of Product, and Andy Sharkey, Director, Product Management, at Permutive as they unveil groundbreaking publisher products. Discover how Permutive is revolutionising how publishers connect and collaborate on data, creating new opportunities for deeper insights and more effective targeting.
Read MorePodcast: Meet Michael O’Grady, CFO, Permutive
Michael O’Grady’s finance strategic moment occurred in 2014 at higher-ed tech company Ellucian. Faced with transitioning from a traditional perpetual license model to a SaaS one, he identified the need for a unified approach across all business functions.
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