Posts by Robbert Van Der Pluijm
How advertisers can unlock the power of first-party data
The Drum – The third-party data that advertisers rely on for targeting and insights are disappearing; they need to test first-party data today.
Read MoreInsider Inc, Future plc and Permutive discuss the challenges and opportunities for publishers
In this special ‘Conversations’ episode of Media Voices, Insider Inc, Future plc and Permutive explore the ‘Great Privacy Reset’.
Read MoreEmbracing a new era of programmatic
How can you create a winning data strategy that enables effective personalised messaging in a cookieless world? This was the core question posed at the Programmatic Pioneers Summit in a virtual fireside chat. Permutive’s Aurélien Dubot, Senior Director of Product Marketing sat on a panel alongside Roxanne Harley, Director Client Strategy at Azerion UK; Magda…
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