Posts by Robbert Van Der Pluijm
The future of the internet is about more than third-party cookies
WARC – The internet is changing – as the next era of the internet arrives, it shouldn’t carry the problems of the past forward with it.
Read MoreAdvertisers, publishers, and consumers have a role to play in data ethics
AW360 – There’s still a long way to go before the advertising ecosystem takes data ethics and privacy seriously.
Read MoreHow Ranker uses cohorts to connect advertisers with valued audiences
Publishers are building on the direct relationship with their readers, using privacy-safe first-party data for audience insights. Los-Angeles based publisher Ranker is no exception. The worldwide leader in fan-powered rankings, Ranker’s platform is based on preference correlations from over a billion votes on its lists covering film, TV, music, sports, and more. To talk about…
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