Tips by publishers, for publishers.
Date: On-demand webinar
ITP and other similar measures are creating chaos in programmatic markets reliant on cookies and third-party data. But publishers with mature data collection as well as a solid technology infrastructure are in a prime position to rake in revenue on a more privacy-centric internet.
In this webinar, The Stylist Group and Permutive discuss how they are working together to tackle these challenges, in-turn unlocking scale and data driven-revenue growth.
In the webinar, you will learn:
- How to increase the scale of your targetable inventory
- How insights can enable you to increase and grow advertiser demand and re-bookings
- How to increase ad yields and CPMs with data